Thursday, June 7, 2007

Tartarus 3.3




The Great Western, a small town in the region of Victoria, Australia was popular for its gold mines in the 1840s. Due to the guld rush at that time, many settlers came to this area and in pursuit of gold they dug out an extensive system of tunnels and labyrinths.




However from the early 1900s this geographical area is being used for entirely different purposes. The mines of the Great Western are currently owned by a famous Australian Company. The labyrinthine caves suit them perfectly for their job.
This famous Australian company was conceptualized in 1886 by two American Brothers William and Ralph of New York who happened to own a refrigeration plant in Australia. However after two years they sold their venture and went back to America. From then on, the company came to be known as the Elders Group. But in 1990 the company's name was changed to the current name(named after their world famous product.....which itself is named after the two american brothers)

The pic shows the company's logo and punchline.....
For what purpose are the mines being used and what is the name of the company....?

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